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Source: Brizo FoodMetrics, February 2025

Price Shock & Tariff Simulator

Don't let uncertainty disrupt your business.

Our Price Shock & Tariff Simulator helps you predict potential impacts, explore alternative strategies, and make smarter, data-driven decisions.

How can this model benefit my foodservice business?

  • Assess Tariff Impacts
    See how price shocks affect menu pricing and profitability
  • Model Possible Strategies
    Visualize different approaches to minimizing risk
  • Make Confident Decisions
    Stay proactive with real-time insights in uncertain times
  • Sharpen Your Competitive Edge
    Turn challenges into opportunities with smarter planning

Ready to see the simulator in action? Request access now.

See Tariff Simulator In Action

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FAQs

How does this simulator work? expand/collapse icon

Great question!

Check out this walkthrough for a full breakdown of the industry data behind Brizo’s Price Shock & Tariff Simulator. You’ll also explore a few real-life examples.

Is this simulator just for tariffs? expand/collapse icon

Though it was built with tariffs in mind, the simulator can also be used to model other price shocks and changes like inflation, minimum wage increases, and individual ingredient shortages (like eggs).

Why would I need this if I already know what my items cost? expand/collapse icon

You know what your items cost, but what about your competitors? Wouldn’t you like to compare costs across other chains or market segments?

The simulator currently provides national-level insights but can be customized to any specific city, region, chain, or segment of your choosing..

How does this fit into my existing data strategy? expand/collapse icon

For a more holistic, data-driven approach, ask us about integrating your own internal data into the Price Shock & Tariff Simulator.

It’s important to balance internal insights with a neutral industry source of truth for better decision-making.

What other data points could be included in this model? expand/collapse icon

At Brizo FoodMetrics, a potential next step is the development of a bigger Tariff Vulnerability Index, incorporating a wide range of industry data for a complete view of the market.

Some of those data points would be:

Menu Data: Determine what percentage of dishes (and their underlying ingredients) are susceptible to tariffs

Historical Price Data: Analyze past pricing trends to forecast potential market fluctuations

Demographic Data: Evaluate price sensitivity based on customer demographics

Geographic Data: Incorporate location-based insights, such as proximity to competitors or alternative suppliers

Technographic Data: Evaluate each operator’s technology stack, including dynamic pricing tools and the ease of online menu updates

Your Data: Work with our dedicated team to include your own internal data for a 360 degree view!

See how smart brands have leveraged the power of our platform

Check out savvy foodservice and restaurant tech pros who have used our insights-driven data and analytics to grow their business.