The foodservice market is becoming increasingly complex as new opportunities, technologies, and challenges arise each day. As the industry shifts, it is essential for businesses to stay up to date with the latest developments, insights, and trends to remain competitive. However, the amount of data available can be overwhelming. Many restaurants and aspiring foodservice professionals are left wondering how they can make sense of the data and use it effectively. Brizo is here to provide a comprehensive guide to evaluating and understanding account-based analytics tools for restaurants.
We believe that having access to complete data sets is key to making informed decisions. Our board and diversified data enable operators to conduct in-depth research and prospecting in the foodservice industry with unique data fields. We provide sales prospecting to help restaurants equip their sales teams with data-driven insights and analytics, as well as marketing to help attract, convert and close more leads.
Through our detailed market intelligence, restaurant owners and aspiring foodservice professionals can streamline production and strategically expand their brand. Once customer data is enriched with more comprehensive market insights, decision makers can be equipped with the knowledge and confidence they need to be successful.
We understand how important it is to evaluate the information available and select the most helpful and reliable analytics to make decisions that can lead to a successful restaurant. There are many analytic tools to choose from so it is important to consider the industry’s needs and the restaurant’s specific situation. To help operators find the best account-based tools for their needs, we have developed this guide.
Using the Right Tool for Your Needs
When evaluating account-based analytics tools for restaurants, operators should consider the cost, ease of use, and what data they will be able to access. As the tools range from pricey subscription services to free online sources, it is essential to find the best fit for both your budget and data needs. Operator should also be mindful of how often the data will need to be updated and if the information is reliable.
Understanding Data
Operators should make sure they understand any data points they are accessing and how they can be used to help their business. Being able to interpret the data and deriving useful insights from them will allow for better decision making. Restaurateurs should assess the data they have access to in order to understand what patterns and trends exist in the industry, determine the right target audience to market to, and create informed predictions for future trends.
Data Analysis
Understanding the data is only the first step in analytics. Operators should also be able to accurately analyze the information and interpret it to identify trends and make predictions. This requires the ability to identify patterns in the data and interpret what they mean, identify outliers and anomalies, and utilize the data to make decisions or forecasts.
Data Strategies
Operators should not only have the skills to analyze the available data but also strategies in place to use it to their advantage. This involves deciding how best to collect, interpret, and visualize the data for the specific business and industry. Having effective data strategies will help make sense of the information and utilize it in the most efficient and productive way for the restaurant.
Lean on the Experts
Ultimately, operators should not be afraid to lean on the experts. Understanding and making the best use of the data requires experience and technical know-how. By utilizing industry experts and experienced analytics teams, operators can get the most out of the data available to them.
Account-based analytics tools can be a powerful tool for restaurants and aspiring foodservice professionals to gain insights into the foodservice industry. From cost and ease of use to the reliability of the data, there are many factors to consider before selecting the right tool. Understanding what data is available and being able to utilize it to make informed decisions can be the difference between a successful restaurant or business and one that struggles. When used correctly, these tools can offer invaluable insights and can be a key factor in the success of a restaurant.
