With the rise of the gig economy, it is no surprise that restaurants are the fastest-growing segment in the foodservice industry. Whether it is independent eateries or international fast-food chains, restaurants are no longer just a place to grab a meal, but also a way to create jobs and increase revenue. It is because of this that understanding the dynamics of the restaurant market has become increasingly important for companies that want to compete in the foodservice industry.
However, tracking the restaurant market and gathering the data necessary to make informed decisions is no simple task. With analysts predicting the restaurant industry to reach $1.8 trillion in the United States alone by 2021, restaurant technology providers are under considerable pressure to provide their customers with the insights and analytics needed to keep up with the market changes. That is why Brizo has emerged to become the go-to partner for restaurant technology providers looking to unlock the immense value of the restaurant market through data-driven insights and analytics.
Brizo empowers restaurant technology providers to research and analyze the foodservice market on a deeper level. We offer broader data field coverage spanning demographic, lifestyle, menu and restaurant tech data, giving suppliers access to the insights necessary for effective sales prospecting. Our platform simplifies the arduous research process, enabling businesses to accurately target their campaigns, optimize their operations and expand their brands in the foodservice industry.
Here are a few of the ways Brizo helps restaurant technology providers uncover the power of restaurant marketing analytics apps:
Sales Prospecting
One of the most important elements of success in the restaurant industry is being able to find prospective customers and tools to gain a competitive edge in the market. Brizo helps restaurant technology providers by providing sales intelligence that simplifies the research process while delivering more accurate results. Our platform accesses reliable and third-party verified information, allowing companies to prospect healthier leads and identify new sales opportunities more quickly.
Competitive Intelligence
Competition in the restaurant industry is fierce, and restaurateurs must understand the industry trends and tracked the activity of their competitors to remain competitive. Brizo provides restaurant technology providers with an in-depth view of the entire industry––allowing suppliers to uncover and monitor industry trends, assess competitor performance, identify new market segments and more.
Data Enrichment
Data enrichment is essential in the restaurant industry. From pricing evaluation to menu trends, data enrichment ensures that companies are making informed decisions and able to tap into the full value of the foodservice market.
Brizo offers a comprehensive set of data that gives restaurant technology providers deeper insights into the foodservice industry. Our platform helps companies enhance their systems with more comprehensive data fields, enabling them to make decisions with certainty and boosting accuracy for decision-making.
Find Kitchens & Expand Operations
The restaurant industry is constantly changing and expanding. For restaurant technology providers, having the ability to scout out and secure new locations to expand their operations is essential for keeping up with market changes. Brizo helps businesses access geographical data and market insights for smarter decisions when it comes to seeking out potential leases and locating new kitchens.
Having a strong understanding of the foodservice industry has always been important for restaurant technology providers. However, with the rise of the gig economy, the need for reliable and data-driven insights has become paramount in helping suppliers succeed in the restaurant industry.
At Brizo, we are helping restaurant technology providers uncover the power of restaurant marketing analytics apps by providing them with proprietary databases, data sources, and reports to support every area of their operations. Our platform makes it easy for suppliers to research the industry, optimize their campaigns, and expand their brands in the foodservice industry.
