Gathering actionable insights from food data is an essential part of success in the foodservice industry. In order to stay ahead of the competition, and meet the demands of your customers, you need to have access to reliable and up-to-date insights. Brizo provides comprehensive data-led insights to understand the continually-evolving foodservice market. Here are the top 10 things to consider when it comes to insight foods.
1.Sales Prospecting: Gather data-driven insights to inform your sales strategies. Knowing who are your target customers, and their individual preferences, will help you prioritize where to focus your efforts. Using data provided by Brizo, you can analyse the foodservice market and identify opportunities for making more sales.
2.marketing to the foodservice market: Data points such as customer preferences, menu trends and restaurant technology coverage can help you determine the most effective ways of marketing to the foodservice industry. Focusing on the right demographic or type of restaurant will ensure you get the greatest return on investment.
3.Find Kitchens & Expand Operations: Get a closer look into restaurant kitchens and operations to see where there is potential room for improvement. Use foodservice market intelligence to identify opportunities for streamlining production and expanding your brand.
4.Data Enrichment: Brizo’s data can be used to enhance your systems and make decisions with confidence. Having access to a comprehensive set of data points gives you a clear view of the foodservice market.
5.Menu Analysis: Analyse menus across regions and sectors to keep up-to-date with menu trends. Menu data should be a primary consideration when deciding what dishes to include on your menus.
6.Restaurant Technology: Restaurants are rapidly evolving their technologies to stay competitive. Using data intelligence, you can keep abreast of the technologies trending in the foodservice industry, to stay ahead of your rivals.
7.Consumer Ordering Preferences: Understand customer eating habits and preferences to cater to their needs more effectively. Knowing what dish choices customers make can give you valuable clues to what type of customers you should be targeting.
8.Competitive Analysis: keep an eye on competitors to stay ahead in the game. Utilize data-driven insights to pinpoint opportunities and tweak your services or products accordingly.
9.Innovation: Understand where opportunities lie in the industry and innovate to stay ahead of the curve. By using data-led market insights you can make sure you are keeping up with the latest industry trends.
10.Experiential Analysis: Use data-led experiences and insights to further understand customer needs in a time when customer experiences are essential. By understanding the type of customer experiences that customers are looking for, you can tailor offerings to ensure customer satisfaction.
