In today’s competitive foodservice market, it is important for data providers to have the right insights to develop successful strategies to further their business. But getting the data insights they need to make better decisions has always been a challenge. Brizo is a restaurant content analytics solution that enables vendors to gain access to the latest data trends across regions and sectors to help them make informed decisions and get ahead in the foodservice market.
Brizo’s data-driven insights and analytics provide vendors with deep insights into the key areas of menu data, restaurant tech, sales prospecting, marketing, data enrichment, and kitchen expansion. With the help of these insights, vendors can create highly strategic and bespoke solutions to meet their customers’ needs and stay ahead of the competition.
Menu Data & Restaurant Tech Coverage
One of the ways Brizo is helping restaurant technology providers is with menu data and restaurant tech coverage. Companies can research industry trends and look for opportunities in the foodservice industry. This data field holds the key information vendors need in order to understand marketing tactics, identify profitable segments, develop differentiated menus, and drive customer engagement.
Brizo’s menu data will provide information on menu items, prices, and ingredients; customer reviews; seasonal availability; allergen alerts; nutritional information; cooking techniques; and much more. This will allow vendors to create more targeted menu items, as well as optimize restaurant operations.
Sales Prospecting & Competitive Intelligence
Another area where Brizo has made a difference is with sales prospecting and competitive intelligence. Vendors can now use data-powered insights to make sense of the foodservice market and leverage opportunities. By leveraging this data, they can uncover what their competitors are doing and create market differentiation.
Brizo’s sales intelligence platform allows vendors to quickly identify leads and build deeper connections with their customers. It also provides powerful competitive intelligence, giving them access to competitor profiles, promotional activity, customer reviews, and more.
Marketing Intelligence
Brizo also contains a powerful marketing intelligence platform to enable vendors to optimize their campaigns. With access to market-level analytics, vendors can identify profitable segments, plan campaigns more effectively, and accurately target customers.
The platform also provides data enrichment opportunities, allowing vendors to enhance their own data sets and gain a more comprehensive view of their customers. With the help of artificial intelligence and big data analytics, vendors can make timely and informed decisions with greater confidence.
Find Kitchens & Expand Operations
Finally, Brizo’s market insight platform has allowed vendors to easily find kitchens and expand their operations. By connecting vendors to the best kitchens, vendors can take their business to the next level.
Equipped with data-driven insights and analytics, vendors can launch new food operations in strategic locations, innovate production methods, and save time and money in the process. With the help of Brizo, vendors can easily explore opening a kitchen or launching a restaurant, and expand their business across the US and beyond.
