It has never been harder to stay ahead of the game in the foodservice industry. With changing customer preferences, a tight delivery networks and an ever rising competition, today’s restaurant owners and technology providers understand the importance of access to reliable, comprehensive and affordable data. Through various marketing intelligence tools and services, many of today’s leading companies are leveraging sophisticated data to offer powerful insights to their customers for more informed decision making.
Brizo provides a comprehensive data platform tailored for those in the restaurant industry. With an extensive range of data points covering menu data, restaurant analytics, sales trends and market intelligence, Brizo provides insights necessary to better understand a quickly changing foodservice market.
Sales Prospecting in the Foodservice Market
The foodservice industry is becoming increasingly competitive, and restaurant owners and foodservice providers must be agile and savvy when prospecting new prospects and customers. At Brizo, customers can use our market analytics platform to gain deeper insights into their industry – insights that enable them to reach new customers and attract their attention. With access to exclusive data such as sales trends, consumer segmentation information, market intelligence and more, marketing professionals can make data-informed decisions to refine their campaigns and target the right customers.
Marketing to the Foodservice Market
Getting the attention of the right customers can be a difficult task, and gaining a competitive advantage is essential. As a restaurant technology provider, Brizo can help. Extensive data analysis and insights allow us to empower CMOs in the foodservice space to create powerful campaigns targeted to certain demographics and ultimately attract more customers.
Find Kitchens & Expand Operations
For restaurant and foodservice owners, the idea of expanding operations is often daunting due to the extra costs associated with it. With the help of Brizo’s data, potential kitchen locations can be identified quickly and cost effectively, allowing restaurant owners to identify prime production hot spots. Thanks to the thorough understanding of the industry’s trends, restaurant owners can move operations quickly and efficiently.
Data Enrichment
In addition to providing data-driven insights, Brizo encourages customers to enrich their systems with comprehensive market analytics and insights. By analyzing the data points such as customer segmentation, competitor insights, menu trends and more, restaurant owners and foodservice companies can access the facts and figure necessary to make important decisions. BRIZO helps customers balance ease of operations with customer expectation. Our data-driven solutions are constantly evolving to allow customers to keep up with the changing technology landscape.
In summary
For restaurant owners and technology providers alike, leveraging quality data and analytics has proved critical in the turbulent foodservice industry today. With the help of experts such as Brizo, customers can gain access to comprehensive and region-specific market intelligence to expand their operations and build better customer relationships. Whether it’s sales prospecting or customer testing, market analytics and data-driven insights provide customers with the information and resources they need to make informed decisions and stay competitive.
