Whether you’re a franchisee who is looking to expand your reach or a restaurant entrepreneur with a new concept that you’re certain will be a success, understanding the research and market intelligence of the foodservice industry is essential for fiscally responsible growth of your business. With advanced insights and aggregated data from Brizo – a database with in-depth menu data and restaurant tech coverage – understanding and navigating the foodservice market becomes much easier.
From sales prospecting to deciding where to invest in your operations, thoroughly understanding the data will give you a better gauge of what is working and what isn’t, saving you anticipate failure and seize opportunities affordably. Using Brizo, you can analyze and acquire data-driven insights that are specific to the foodservice market, powering growth while cutting down development and research costs.
In order to make sure that you’re making educated decisions based on the data, here are some of the questions that you should ask.
What Are The Fastest-Growing Restaurants?
When you’re looking for the top restaurants across the United States, you will need reliable insights to identify the ones that are growing in popularity and are profit-driven. A few of the indicators to look for include the average household income, menu item offers, restaurant chains growth or decline, customer location, and number of reviews. With Brizo, you will be able to access this data in a centralized and easily accessible database.
Are You Seeing New Trends and Restaurants?
In addition to identifying trends in the foodservice market, it’s also essential to understand which new restaurants have been popping up, what their menus offer, what type of cuisine they are serving, and what demographic they are targeting. By mining data, you can uncover insights that will help you make decisions that will propel your business growth.
What Are the Opportunities for Expansion?
When you’re looking to open a restaurant in an unfamiliar market, understanding which restaurants are doing well, which ones customers are visiting the most, and what type of cuisine is already established, will help you determine if there’s room for you in the market. Brizo can provide you with data that will help you predict customer behaviors and better understand the foodservice landscape, as well as the customer data and reviews that will help you assess and improve your performance.
What Technology is Most Widespread in Restaurants?
Gaining a full understanding of the technology that restaurants are using is essential for improving your restaurant’s bottom line. With Brizo’s data, you will be able to look into the pieces of technology that are essential, or trending, in foodservice locations. Knowing which pieces of technology are most widely used by customers, such as ordering systems, payment processing apps, and customer loyalty programs, will help you make decisions that are relevant and cost-effective.
What Sets Your Restaurants Apart?
Distinguishing your restaurant from competitors is essential for succeeding in a crowded market. Looking at the menus of other restaurants, their reviews, and customer feedback, can help you determine how to best differentiate your restaurant from the others. By taking advantage of the data and insights that Brizo provides, you will be able to identify the gaps in the market and come up with unique solutions that will differentiate your restaurant and set it apart from the competition.
By using the data-driven insights that Brizo provides, you will be able to understand the foodservice market and make informed decisions that will help you grow your business. With access to the insights that Brizo offers, you’ll be able to find the right opportunities, use the right technology, and differentiate your restaurant in the competitive market.
