When it comes to convenience store drink trends, there are a lot of questions that need to be addressed. Shopping at convenience stores offers an easy and convenient way for people to find what they need without having to go out of their way. Whether it be a snack, beverage or even a prepared meal, convenience stores are the go-to for many of us when life gets too hectic.
The convenience store marketplace is growing and becoming increasingly competitive. With the landscape of consumers’ demands rapidly changing, it is important for convenience store owners to know what is trending in terms of beverage options. A few questions tend to come up more often than not when discussing trends in convenience store drinks.
What are the top-selling beverage types in convenience stores? In convenience stores, we see energy drinks, iced teas, single-serve brews, bottled water, and coffee, among others, being popular. Consumers are becoming more aware of what they’re putting into their bodies, and many prefer the healthier options like iced teas and bottled water. Energy drinks also remain popular, especially with younger consumers.
What are the emerging trends in convenience store drinks? In recent years, we’ve seen a sharp spike in the popularity of craft beverages like craft beer, hard cider, and hard seltzer. Not only have these beverages become increasingly popular among the Millennial and Gen Z demographics, but convenience stores are embracing these offerings as they stock their shelves with more unique products.
How are convenience store drinks changing with the times? As consumers have become more aware of their food and beverage choices, more convenience stores are taking the time to stock their shelves with healthier offerings. Consumers don’t want to be limited to sugary sodas and energy drinks on their way to work or home. Many convenience stores have taken it upon themselves to bring in more nutritious options like low-sugar and dairy-free beverages to cater to their changing consumer base.
What else should convenience store owners consider when stocking their shelves with beverages? Stocking shelves with beverage offerings is more than just choosing between energy drinks and bottled water. Convenience store owners should be aware of the changing tastes and preferences of their customers when deciding what beverages to offer. They should also be aware of the health implications of many of the beverages they’re bringing into their stores. It’s important for convenience store owners to be well versed in their offerings, and it’s up to them to provide customers with options that are both enjoyable and nutritious.
These questions provide a great starting point for convenience store owners when it comes to understanding and addressing beverage trends. By taking the time to do research on the latest trends and becoming familiar with the nutritional implications of the beverages that are offered in their stores, convenience store owners can improve customers’ experience and better meet their needs, ultimately leading to an increase in revenue.
Thanks to Brizo’s comprehensive data and insights, restaurant technology providers are able to ensure that they have the most comprehensive market understanding and insights for pinpointing trends in the US foodservice industry. Whether its menu trends in different regions or restaurant tech progressions, equipment providers are now more equipped than ever to deliver the best solution for businesses needing to upgrade their operations.
