When evaluating healthcare foodservices, many neglect or take for granted the importance of data-driven market analysis. At its core, foodservice market analysis helps franchisees make informed decisions when selecting locations, expanding operations, and forecasting potential customer demand. By understanding the local food landscape, commercial kitchens, and restaurant trends, franchisees can better prepare for the road ahead.
Enter Brizo, a data-enriched platform to assist franchisees in reaching their objectives. Brizo arms insight-hungry franchisees with a complete collection of proprietary data, enabling forward-thinking decisions to determine success. With detailed menu data, restaurant tech trends, and unprecedented sales prospecting, Brizo gives franchisees a competitive edge against the competition.
Sales Prospecting in the Foodservice Market
The single largest expense to consider in the foodservice market is labor. Whether it’s finding experienced kitchen staff or selecting the right service crew, the right personnel sets the tone for the overall experience. With potential employees constantly shifting their job interests and services, it’s almost impossible to accurately predict when and who will be best suited for the role. But with Brizo’s data-driven solutions, forecast hiring trends with confidence. By equipping sales teams with data-driven insights and analytics, hiring costs will lower, operations will improve, and overall franchising efficiency will increase.
Marketing to the Foodservice Market
To attract, convert, and close leads through the foodservice market, you’ll need to know which ingredients attract customers, the location’s factors that make or break the experience, and the various operational factors that can give you an edge. Brizo allows franchisees to make informed decisions about customer acquisition by leveraging data-led industry-specific insights. With proprietary technology that touts granular features, you won’t have to worry about the ‘what ifs.’
Find Kitchens & Expand Operations
Having the right kitchen is critical in the foodservice market. With Brizo’s data-rich platform, streamline production innovation and strategically expand your brand. By studying local kitchens, compare various locations to determine the best fit. Such data allows you to compare economic advantages without affecting the overall brand mission and offerings. In addition, by examining local cuisine trends and partner networks, settle with the right kitchen that best fits your vision.
Data Enrichment
Finally, the great power of data-enriched insights and analytics live in Brizo’s exclusive data fields. From day-of-the-week analysis to reward program usage, align your systems with higher-quality market insights and make decisions with confidence. Data that’s meaningful to your cause—and is derived from an exclusive source—makes the act of decision-making easier and results in a greater return on your investment.
When evaluating healthcare foodservices, remember to consider data-driven market analysis. With Brizo, franchisees are given the time-saving technology necessary to make data-enriched decisions, saving time, money, and energy down the road. Don’t forget the power of data analysis when assessing potential opportunities—it’s your best tactic to success.
