The food service industry is a sprawling extensive global industry, with it constantly evolving and experimenting to bring out innovative and fresh concepts each year. This ever-changing nature and the demand of customers to always have something edible and interesting keeps companies on their toes to step up their game and meet the respective demands of the people. Global trends observed in this industry, so as to have something new to offer on the table every year are tracked and predicted through a thoroughly researched and thoughtful approach. 2023 brings with it some particularly unique trends.
As per the data provided by Brizo, quantitative analysis of food service consumption trends around the world and the US have shown that the following trends are harder to ignore in 2023. Firstly, health consciousness among consumers continues to be a top priority, so restaurateurs and food service market providers must ensure that whichever direction they take with their offerings, it should by any means offer something healthy. Most of the food trends this year are expected to revolve around healthy and fresh eating, sustainable products, and diversification of culinary styles and flavors.
Recent research has indicated that consumers are more aware of what they are consuming and what dishes, ingredients, and recipes come along with each meal. Newer restaurants opening up also provide detailed descriptions of dishes in their menus, validating according consumer interests and expectations. As a result, consumers are exposed to a range of different flavor pairings, ingredients, and textures from all around the world. As a result, the fusion of different world cuisines will be highly prominent in 2023, giving restaurateurs the chance to get creative with food and recipes.
For restaurateurs and food service market providers, having a well-stocked and updated data of customers is key to providing a quality food service. restaurant technology can come into play here, by using customer-oriented tools such as delivery applications, check-in services, and customer preferences in order to give tailored experiences to customers. Moving further, trends of meal-kit deliveries, curation of unique experiences, and delivery-only restaurants all result in more transparency, convenience, and safety for the customer.
Lastly, sustainability and ethicality are seen as being more important when customer opinions are being taken into consideration. Companies need to be mindful in reducing their environmental footprint, leading to a conscious action approach when it comes to take-out packaging, supplies, and processes. As well, companies have begun to understand of the power behind the words ‘free-range’ and ‘organic’, so highlighting such ingredients could become more common in menus.
The food trends for 2023 are sure to be a mix of classic looks and modern rewards. As competition gets more intense, innovative approaches towards tackling this tough but interesting industry are being noted. Yet for any foray into this field to be successful, staying informed, keeping up to date with industry trends, and being mindful of new emerging trends are key to success.
