The foodservice industry is continuously evolving; emerging trends and changes in food preparation and flavor trends indicate a shift in the way consumers are eating. With the increasing number of restaurants, culinary, and catering operations, it’s important to stay ahead of the curve when it comes to understanding current patterns in food and flavors. As we look forward to 2023, there are 10 key areas that every foodservice market stakeholder should consider when establishing and growing business.
At Brizo, we understand the deep insight needed to optimize growth in the foodservice industry. Through our board and data, we’re able to identify trends and curate unique insights to help sales prospectors enrich prospects, marketing teams to craft messages, and kitchen operators to expand their menu. Let’s take a deeper look into the areas expected to influence food flavor trends in 2023 and how stakeholders can stay ahead of the curve.
1.The “Flexitarian” Movement
The “flexitarian” movement has seen a surge in popularity in recent years. As more and more people are becoming increasingly conscious of their environmental impact, reducing their meat consumption has become a key factor in their everyday habits. With an influx of plant-based alternatives in the market, chefs, restaurants, and retail stores are seeking ways to differentiate their offerings by delivering unique flavors and textures.
Understanding customer preferences is the key to creating and expanding a successful meat-free menu. Plant-based protein sources like beans, lentils, and tofu can provide the perfect foundation for a unique, innovative flavor experience. Incorporating new world flavors like harissa, cumin, and turmeric can be the perfect way to boost unique flavors.
2. Ancient & Heirloom Grains
In the past several years, ancient grains like farro, millet, and chia have seen a dramatic surge in popularity, replacing conventional grains like wheat and oats. This is likely due to the higher nutrition content of ancient grains, as well as their unique and flavorful taste. Ancient grains can support a range of unique flavor combinations, from wild rice salads to quinoa-crusted entrees.
3. Clean Label & Natural Flavors
A key factor we’re seeing across the foodservice industry is a shift to clean, natural ingredients. Consumers are showing a greater level of scrutiny for the items in their grocery carts, and are increasingly choosing foods with no artificial ingredients. This has caused restaurants to reconsider how they source their ingredients and navigate nutritional regulations. As a result, natural flavors are now essential ingredients for chefs looking to craft innovative menus.
4. Incorporating Eco-Friendly Options
As we become increasingly aware of how our dietary choices can impact the environment, incorporating eco-friendly food sources is becoming a key factor in the foodservice industry. In 2023, we expect to see a greater emphasis on sustainable farming, organic produce, and reduced waste. Highlighting these eco-friendly initiatives can be a compelling way to incentivize customers to try new flavors.
5. Fermented Foods
Fermented foods are predicted to be a key trend in the foodservice industry in 2023. Fermented foods offer unique flavors and health benefits that conventional foods cannot match. Sauerkraut, kimchi, and tempeh are just a few of the fermented foods that are gaining recognition for their flavor profile. The fermentation process can also reduce food waste and offer a more cost-effective way of preparing foods.
6. Home Cooking
Social media platforms like Instagram, Pinterest, and YouTube have reignited the passion of cooking and experimenting with new flavors at home. Home chefs have access to a wealth of knowledge and recipe ideas, leading them to favor experimental flavor trends over traditional recipes. Restaurants should recognize this craving for unique dishes and try to incorporate some experimental flavors and cooking techniques into their own menus.
7. Spicy Flavors
We can expect to see an increasing demand for spicy flavors in 2023, with chefs, restaurants, and retail stores experimenting with both traditional and innovative spices. Hot sauces, salsas, and other condiments are quickly becoming popular flavor enhancers, and are often used to create innovative dishes. Even if a restaurant isn’t focused on fiery flavors, it can still add a hint of spice to create unique flavor experiences.
8. Regional & Street Foods
In 2023, we can expect to see an increasing appreciation of regional and street foods. As Americans become increasingly exposed to international cuisines, traditional street foods like tacos, pupusas, and vindaloo are quickly gaining in popularity. Chefs and restaurants are experimenting with traditional flavors and ingredients to create innovative dishes, while retail stores are incorporating these flavors into prepared to-go meals.
9. Traditional Ethnic Dishes
Americans are becoming increasingly familiar with international flavors and cuisines, and are increasingly seeking out classical flavors in cuisine from other countries. Classic flavor combinations such as tandoori chicken, masala potatoes, and jambalaya are becoming new go-to dishes for Americans, as they seek out new experiences in the comfort of their own homes.
10. Plant-based Dairy Products
The demand for alternative milk products has grown significantly in recent years, and in 2023 we can expect to see an increased demand for plant-based dairy products. Almond, coconut, and oat milk have become popular alternatives due to their distinctive flavors and health benefits, and they are quickly becoming regular kitchen staples.
As we look forward to 2023, understanding these emerging trends is one of the best ways to ensure success in the food service industry. By incorporating some of these trends into your current business model, you can stay ahead of the curve and continue to offer innovative flavors and experiences.
