The foodservice market is fiercely competitive and prices are increasing, making it difficult for suppliers to gain an edge and ensure profits. Even experienced and resource-rich businesses find it challenging to maximize sales and generate leads. Having the right foodservice market insights and analytics is essential to maintain a competitive edge in the modern market.
At the same time, POS systems and the data segment are advancing and diversifying faster than ever before. Remaining competitive requires data science, AI, and the implementation of big data analytics. Here’s where Brizo comes in.
An advanced restaurant technology analytics app, Brizo helps restaurants, suppliers, and hospitality groups to stay ahead of the curve. With the powerful combination of data-driven insights and analytics, users can gain foodservice market insights and intelligence to drive their success. Let’s explore how the data-driven platform works, and why it continues to expand and become an industry best-practice.
Brizo – Sales & Company Growth Insights
Brizo provides an expansive range of data for restaurants to analyze and acquire valuable insights on the foodservice market. Users can access unique data fields and unified menu data, giving them greater understanding of the current market, and the ability to perform highly targeted research and prospecting.
The sales intelligence platform helps companies target new markets, and the AI features can help to accelerate lead generation and lead scoring. With built-in enrichment algorithms, users can enrich and import data files to quickly move to action and make informed decisions about expansion strategies.
Marketing & Brand Growth Analysis
The real-time analysis and insights offered by the Brizo platform can prove invaluable for marketing to the foodservice market. It helps to consider customer demographics, regions and also restaurant tech coverage to build a comprehensive strategy. With Brizo, users can performance optimize campaigns and craft powerful messages to engage customers and boost sales.
The platform also supports marketing efforts in terms of increasing delivery and takeout sales, which has become increasingly important in the post-COVID-19 restaurant landscape. It also offers insights and data dashboards on customer preferences, online ordering trends, and more. This helps businesses drive growth and better understand their audience segments.
Facilitates Kitchen Expansion
Cooking practices are advancing and the restaurant market is ever-evolving. With Brizo, businesses can harness insights and data-driven analytics to strategize and expand operations. Through enriched foodservice market data, companies can make intelligent decisions about their growth potential and align their efforts towards reaching their long-term goals.
Detailed geographical mapping insights are available to users, helping restaurants to find out about their successful kitchen partners and suitability for establishing new partnerships or operations. This enables users to keep track of kitchen expansion effectiveness and understand their own potential in new markets.
Data Analytics Platforms: Creating an Immersive User Experience
The first thing that stands out for users of Brizo is the platform’s intuitive design and modern approach to analytics. The in-depth customizable features create an immersive user experience that reveals valuable industry insights. Users can set meaningful benchmarks, average deals, and develop new sales strategies.
Also, users can analyze the impact of their sales team’s performance across geographical regions, in terms of market size, customer outreach, and even uncover new prospects. The platform offers a comprehensive overview of foodservice market trends, with in-depth industry insights specific to the food service technology for restaurants.
Final Word
Brizo is the perfect data analytics platform for the restaurant industry. With an in-depth array of features, users can leverage advanced insights and analytics for sales prospecting, marketing, and kitchen expansion. The platform offers robust data-driven approaches to facilitate the growth of restaurants. For companies aiming to scale up and expand in the foodservice market, Brizo is the ideal app for understanding the market and helping to drive success.
