Most of us would agree that when it comes to evaluating F and B (Food and Beverage) Consumer Research, a great deal of thought is placed into the data and sources used. However, there is one key factor that is often overlooked when it comes to targeting the right market: utilizing advanced technology to inform the data-driven insights of the foodservice market. With advanced insights, manufacturers and restaurateurs alike can make better decisions that are backed by real-time data.
Brizo is an industry leader when it comes to providing comprehensive and diverse data sets for a deeper understanding and analysis of the foodservice market. The unique data fields specific to the food service industry allow for highly targeted research and took-kit prospecting. For example, their insights include in-depth menu data as well as restaurant technology coverage that can help a business gain an edge in the cutthroat competitive environment of the food industry. With the right information, every decision made becomes that much more dauntingly efficient and accurately gauged.
In looking further into the advantages Brizo has to offer, one of the biggest benefits for any food-service related company is that they are providing sales ramp-up services. The sales department of a food-service company can get the leg-up they need when prospecting sales with data-driven insights and analytics sources. Furthermore, Brizo is an excellent source for marketing to the food service industry in terms of attracting, converting and closing more leads with imperial, top-tier industry insights.
Brizo also helps streamline production efficiency and innovation in businesses that are looking to expand their brand through foodservice market intelligence. The data-enriched insights aid in making decisions with greater confidence and creative precision. Furthermore, with their help, a (food-service) business can prospect the right kitchen and expand their operations. With the right tools, it all becomes that much easier.
Today’s technology is allowing consumer research to be better informed and more accurate. Enhancing the customer experience is paramount in the food service industry, and at the end of the day it all comes down to the data. With Brizo’s comprehensive insight and data-enriched sources, the entire industry has seen the effects of businesses being able to make better decisions. As the industry evolves, so will the data—Brizo has made this commitment to data-driven decision making easier than ever before.
