As a supplier looking to make inroads into the foodservice industry, you know how difficult and expensive it can be. But with the help of powerful intelligence and analytic tools, you can get a major edge over the competition to fuel success. In this article, we are going to take a look at the world of restaurant content distribution studios and the data-driven insights they can give you.
Restaurant content distribution studios are information-rich data analytics platforms that offer unique insights and data fields specifically for the foodservice market. With these platforms, you can take advantage of advantages both big and small, from targeted market research prospects to comprehensive in-depth menu data. Here, let us look at the four key areas that these studios provide.
Sales Prospecting
To start with, you can use these studios to equip your sales team with robust analytics and data that goes beyond publicly available information. This can be helpful for sales prospecting as you can quickly identify leads and quickly make decisions based on detailed market analysis. With insights ranging from menu design trends to competitive foods market strategies, you know what your customers will be looking for.
Marketing to the Foodservice Market
When it comes to marketing to the foodservice market, these analytics and insights can also come in handy. With data-driven strategies, you can gain the edge over your competitors and improve campaign optimization. You can craft messages that better align with the values of foodservice companies and increase to both your customer conversion and sales.
Find Kitchens & Expand Operations
Using data-backed market insights, you can make informed decisions about expanding your production in the foodservice industry. This could include strategic decisions like where to find kitchens and which foodservice companies to invest in. It is arguably one of the most important features of these studios as you can keep up with the market trends and shift your production accordingly.
Data Enrichment
Last but not least, these studios provide you access to the valuable data to which you normally don’t have access to. Whether it is sales or system information, you get an inside view to boost your operations and make better decisions. Plus, you can seamlessly integrate this data into your existing systems for maximum efficiency.
To conclude, foodservice market research is no longer a hit and miss. With restaurant content distribution studios, you can get unparalleled market intelligence to act upon, giving you what you need to succeed in the foodservice business.
