{"id":15217,"date":"2024-03-20T16:51:09","date_gmt":"2024-03-20T16:51:09","guid":{"rendered":"https:\/\/brizodata.com\/?p=15217"},"modified":"2024-05-22T21:24:52","modified_gmt":"2024-05-22T21:24:52","slug":"tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns","status":"publish","type":"post","link":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/","title":{"rendered":"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":17,"featured_media":15257,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[49],"tags":[],"class_list":["post-15217","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns - Brizo by Datassential<\/title>\n<meta name=\"description\" content=\"Tyson Foods, one of the world\u2019s largest protein producers, needs effective segmentation to quickly identify an establishment\u2019s ideal products. Brizo\u2019s rich market intelligence lets them get to the meat of each prospect\u2019s needs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns\" \/>\n<meta property=\"og:description\" content=\"Tyson Foods, one of the world\u2019s largest protein producers, needs effective segmentation to quickly identify an establishment\u2019s ideal products. Brizo\u2019s rich market intelligence lets them get to the meat of each prospect\u2019s needs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/\" \/>\n<meta property=\"og:site_name\" content=\"Brizo by Datassential\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-20T16:51:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-22T21:24:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/brizodata.com\/wp-content\/uploads\/2024\/03\/4-3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1780\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Andrea Schneider\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andrea Schneider\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/\"},\"author\":{\"name\":\"Andrea Schneider\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#\\\/schema\\\/person\\\/192175f794f2c69685aed5c176a1706e\"},\"headline\":\"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns\",\"datePublished\":\"2024-03-20T16:51:09+00:00\",\"dateModified\":\"2024-05-22T21:24:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/\"},\"wordCount\":11,\"publisher\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/logo-tyson-2-e1712175738810.png\",\"articleSection\":[\"Case Studies\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/\",\"url\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/\",\"name\":\"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns - Brizo by Datassential\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/logo-tyson-2-e1712175738810.png\",\"datePublished\":\"2024-03-20T16:51:09+00:00\",\"dateModified\":\"2024-05-22T21:24:52+00:00\",\"description\":\"Tyson Foods, one of the world\u2019s largest protein producers, needs effective segmentation to quickly identify an establishment\u2019s ideal products. Brizo\u2019s rich market intelligence lets them get to the meat of each prospect\u2019s needs.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/#primaryimage\",\"url\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/logo-tyson-2-e1712175738810.png\",\"contentUrl\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/logo-tyson-2-e1712175738810.png\",\"width\":433,\"height\":247},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/brizodata.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/brizodata.com\\\/en\\\/\",\"name\":\"Brizo by Datassential\",\"description\":\"Foodservice Market Analytics\",\"publisher\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/brizodata.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#organization\",\"name\":\"Brizo by Datassential\",\"url\":\"https:\\\/\\\/brizodata.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/LOGO_Brizo-by-Datassential_white.png\",\"contentUrl\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/LOGO_Brizo-by-Datassential_white.png\",\"width\":1927,\"height\":1284,\"caption\":\"Brizo by Datassential\"},\"image\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/brizodata\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#\\\/schema\\\/person\\\/192175f794f2c69685aed5c176a1706e\",\"name\":\"Andrea Schneider\",\"sameAs\":[\"https:\\\/\\\/www.brizodata.com\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns - Brizo by Datassential","description":"Tyson Foods, one of the world\u2019s largest protein producers, needs effective segmentation to quickly identify an establishment\u2019s ideal products. Brizo\u2019s rich market intelligence lets them get to the meat of each prospect\u2019s needs.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/","og_locale":"en_US","og_type":"article","og_title":"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns","og_description":"Tyson Foods, one of the world\u2019s largest protein producers, needs effective segmentation to quickly identify an establishment\u2019s ideal products. Brizo\u2019s rich market intelligence lets them get to the meat of each prospect\u2019s needs.","og_url":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/","og_site_name":"Brizo by Datassential","article_published_time":"2024-03-20T16:51:09+00:00","article_modified_time":"2024-05-22T21:24:52+00:00","og_image":[{"width":1780,"height":1000,"url":"https:\/\/brizodata.com\/wp-content\/uploads\/2024\/03\/4-3.png","type":"image\/png"}],"author":"Andrea Schneider","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Andrea Schneider","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/#article","isPartOf":{"@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/"},"author":{"name":"Andrea Schneider","@id":"https:\/\/brizodata.com\/en\/#\/schema\/person\/192175f794f2c69685aed5c176a1706e"},"headline":"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns","datePublished":"2024-03-20T16:51:09+00:00","dateModified":"2024-05-22T21:24:52+00:00","mainEntityOfPage":{"@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/"},"wordCount":11,"publisher":{"@id":"https:\/\/brizodata.com\/en\/#organization"},"image":{"@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/#primaryimage"},"thumbnailUrl":"https:\/\/brizodata.com\/wp-content\/uploads\/2024\/03\/logo-tyson-2-e1712175738810.png","articleSection":["Case Studies"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/","url":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/","name":"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns - Brizo by Datassential","isPartOf":{"@id":"https:\/\/brizodata.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/#primaryimage"},"image":{"@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/#primaryimage"},"thumbnailUrl":"https:\/\/brizodata.com\/wp-content\/uploads\/2024\/03\/logo-tyson-2-e1712175738810.png","datePublished":"2024-03-20T16:51:09+00:00","dateModified":"2024-05-22T21:24:52+00:00","description":"Tyson Foods, one of the world\u2019s largest protein producers, needs effective segmentation to quickly identify an establishment\u2019s ideal products. Brizo\u2019s rich market intelligence lets them get to the meat of each prospect\u2019s needs.","breadcrumb":{"@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/#primaryimage","url":"https:\/\/brizodata.com\/wp-content\/uploads\/2024\/03\/logo-tyson-2-e1712175738810.png","contentUrl":"https:\/\/brizodata.com\/wp-content\/uploads\/2024\/03\/logo-tyson-2-e1712175738810.png","width":433,"height":247},{"@type":"BreadcrumbList","@id":"https:\/\/brizodata.com\/en\/tyson-segments-customers-with-brizo-for-hyper-relevant-sales-and-marketing-campaigns\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brizodata.com\/en\/"},{"@type":"ListItem","position":2,"name":"Tyson segments customers with Brizo for hyper-relevant sales and marketing campaigns"}]},{"@type":"WebSite","@id":"https:\/\/brizodata.com\/en\/#website","url":"https:\/\/brizodata.com\/en\/","name":"Brizo by Datassential","description":"Foodservice Market Analytics","publisher":{"@id":"https:\/\/brizodata.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brizodata.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/brizodata.com\/en\/#organization","name":"Brizo by Datassential","url":"https:\/\/brizodata.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/brizodata.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/brizodata.com\/wp-content\/uploads\/2025\/08\/LOGO_Brizo-by-Datassential_white.png","contentUrl":"https:\/\/brizodata.com\/wp-content\/uploads\/2025\/08\/LOGO_Brizo-by-Datassential_white.png","width":1927,"height":1284,"caption":"Brizo by Datassential"},"image":{"@id":"https:\/\/brizodata.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/brizodata\/"]},{"@type":"Person","@id":"https:\/\/brizodata.com\/en\/#\/schema\/person\/192175f794f2c69685aed5c176a1706e","name":"Andrea Schneider","sameAs":["https:\/\/www.brizodata.com"]}]}},"_links":{"self":[{"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/posts\/15217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/users\/17"}],"replies":[{"embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/comments?post=15217"}],"version-history":[{"count":0,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/posts\/15217\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/media\/15257"}],"wp:attachment":[{"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/media?parent=15217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/categories?post=15217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/tags?post=15217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}