{"id":14323,"date":"2023-01-11T00:00:00","date_gmt":"2023-01-11T00:00:00","guid":{"rendered":"https:\/\/brizodata.com\/effects-of-fb-consumer-research-on-franchising\/"},"modified":"2023-01-11T00:00:00","modified_gmt":"2023-01-11T00:00:00","slug":"effects-of-fb-consumer-research-on-franchising","status":"publish","type":"post","link":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/","title":{"rendered":"Effects of F&B Consumer Research on Franchising"},"content":{"rendered":"

F And B Consumer Research<\/h2>\n

Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood. Food and beverage (F&B) consumer research is an important tool that can be used for evaluating and understanding the foodservice market. To stay ahead of the competition, franchisors must understand the ever-evolving trends in the market and, more importantly, how to best use F&B consumer research to their advantage.<\/p>\n

When it comes to evaluating and understanding F&B consumer research, there are a few key points to keep in mind. First and foremost, it\u2019s important to understand the data<\/a> and insights that are available to you. Brizo has a comprehensive board and diverse set of data ready to use. This allows extremely targeted research and prospecting of the foodservice market, which includes in-depth menu<\/a> data and restaurant tech coverage. <\/p>\n

Second, it\u2019s important to keep sales in mind. Using F&B consumer research, you can equip your sales team with data-driven insights and analytics. This will help them understand local food trends and make it easier for them to close deals. As franchisors look to expand into new locations, it\u2019s important to understand local food trends as well as the needs of potential customers within those locations. <\/p>\n

Third, marketing is an essential element for any franchisor who wants to be successful. F&B consumer research can help you attract, convert and close more leads with industry-specific data-led insights. You can also use it to streamline production innovation and strategically expand your brand. With this in mind, you need to leverage the data to make sure you\u2019re getting the most out of it.<\/p>\n

Finally, data enrichment is another important factor when it comes to F&B consumer research. This data can be used to enhance your systems, giving you a more comprehensive picture of the market trends. It can also give you the confidence and understanding you need to make better decisions. <\/p>\n

By leveraging the powerful insights provided by F&B consumer research, franchisors can make smarter choices for their business. Understanding local food trends, utilizing sales tools, and making the most of marketing data are just a few of the advantages they can gain. Meanwhile, data enrichment tools can give them a clearer understanding of their markets and customer base, helping them make informed decisions that will have a positive effect on their business. <\/p>\n","protected":false},"excerpt":{"rendered":"

Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood<\/p>\n","protected":false},"author":12,"featured_media":8007,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","inline_featured_image":false,"footnotes":""},"categories":[66],"tags":[2092,534,1019],"class_list":["post-14323","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cm","tag-fb-consumer-research","tag-franchising","tag-local-food-trends"],"acf":[],"yoast_head":"\nEffects of F&B Consumer Research on Franchising<\/title>\n<meta name=\"description\" content=\"Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Effects of F&B Consumer Research on Franchising\" \/>\n<meta property=\"og:description\" content=\"Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/\" \/>\n<meta property=\"og:site_name\" content=\"Brizo by Datassential\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-11T00:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/brizodata.com\/wp-content\/uploads\/2023\/11\/Image-018-scaled-1.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dave Jumaquio\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Effects of F&B Consumer Research on Franchising\" \/>\n<meta name=\"twitter:description\" content=\"Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/brizodata.com\/wp-content\/uploads\/2023\/11\/Image-018-scaled-1.jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Dave Jumaquio\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/\"},\"author\":{\"name\":\"Dave Jumaquio\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#\\\/schema\\\/person\\\/0d4ba4065d31f614892a84ab20b50f4f\"},\"headline\":\"Effects of F&B Consumer Research on Franchising\",\"datePublished\":\"2023-01-11T00:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/\"},\"wordCount\":422,\"publisher\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/Image-018-scaled-1.jpeg\",\"keywords\":[\"F&B Consumer Research\",\"Franchising\",\"Local Food Trends\"],\"articleSection\":[\"CM\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/\",\"url\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/\",\"name\":\"Effects of F&B Consumer Research on Franchising\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/Image-018-scaled-1.jpeg\",\"datePublished\":\"2023-01-11T00:00:00+00:00\",\"description\":\"Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/#primaryimage\",\"url\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/Image-018-scaled-1.jpeg\",\"contentUrl\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2023\\\/11\\\/Image-018-scaled-1.jpeg\",\"width\":1280,\"height\":720,\"caption\":\"Content Massive Blog Images - Image-018\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/effects-of-fb-consumer-research-on-franchising\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/brizodata.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Effects of F&B Consumer Research on Franchising\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/brizodata.com\\\/en\\\/\",\"name\":\"Brizo by Datassential\",\"description\":\"Foodservice Market Analytics\",\"publisher\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/brizodata.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#organization\",\"name\":\"Brizo by Datassential\",\"url\":\"https:\\\/\\\/brizodata.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/LOGO_Brizo-by-Datassential_white.png\",\"contentUrl\":\"https:\\\/\\\/brizodata.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/LOGO_Brizo-by-Datassential_white.png\",\"width\":1927,\"height\":1284,\"caption\":\"Brizo by Datassential\"},\"image\":{\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/brizodata\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/brizodata.com\\\/en\\\/#\\\/schema\\\/person\\\/0d4ba4065d31f614892a84ab20b50f4f\",\"name\":\"Dave Jumaquio\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Effects of F&B Consumer Research on Franchising","description":"Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/","og_locale":"en_US","og_type":"article","og_title":"Effects of F&B Consumer Research on Franchising","og_description":"Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood","og_url":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/","og_site_name":"Brizo by Datassential","article_published_time":"2023-01-11T00:00:00+00:00","og_image":[{"width":1280,"height":720,"url":"https:\/\/brizodata.com\/wp-content\/uploads\/2023\/11\/Image-018-scaled-1.jpeg","type":"image\/jpeg"}],"author":"Dave Jumaquio","twitter_card":"summary_large_image","twitter_title":"Effects of F&B Consumer Research on Franchising","twitter_description":"Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood","twitter_image":"https:\/\/brizodata.com\/wp-content\/uploads\/2023\/11\/Image-018-scaled-1.jpeg","twitter_misc":{"Written by":"Dave Jumaquio","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/#article","isPartOf":{"@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/"},"author":{"name":"Dave Jumaquio","@id":"https:\/\/brizodata.com\/en\/#\/schema\/person\/0d4ba4065d31f614892a84ab20b50f4f"},"headline":"Effects of F&B Consumer Research on Franchising","datePublished":"2023-01-11T00:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/"},"wordCount":422,"publisher":{"@id":"https:\/\/brizodata.com\/en\/#organization"},"image":{"@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/#primaryimage"},"thumbnailUrl":"https:\/\/brizodata.com\/wp-content\/uploads\/2023\/11\/Image-018-scaled-1.jpeg","keywords":["F&B Consumer Research","Franchising","Local Food Trends"],"articleSection":["CM"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/","url":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/","name":"Effects of F&B Consumer Research on Franchising","isPartOf":{"@id":"https:\/\/brizodata.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/#primaryimage"},"image":{"@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/#primaryimage"},"thumbnailUrl":"https:\/\/brizodata.com\/wp-content\/uploads\/2023\/11\/Image-018-scaled-1.jpeg","datePublished":"2023-01-11T00:00:00+00:00","description":"Franchising is a booming market that\u2019s becoming increasingly competitive and to stay above the competition, there are a few essential pieces of knowledge that need to be well understood","breadcrumb":{"@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/#primaryimage","url":"https:\/\/brizodata.com\/wp-content\/uploads\/2023\/11\/Image-018-scaled-1.jpeg","contentUrl":"https:\/\/brizodata.com\/wp-content\/uploads\/2023\/11\/Image-018-scaled-1.jpeg","width":1280,"height":720,"caption":"Content Massive Blog Images - Image-018"},{"@type":"BreadcrumbList","@id":"https:\/\/brizodata.com\/en\/effects-of-fb-consumer-research-on-franchising\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brizodata.com\/en\/"},{"@type":"ListItem","position":2,"name":"Effects of F&B Consumer Research on Franchising"}]},{"@type":"WebSite","@id":"https:\/\/brizodata.com\/en\/#website","url":"https:\/\/brizodata.com\/en\/","name":"Brizo by Datassential","description":"Foodservice Market Analytics","publisher":{"@id":"https:\/\/brizodata.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brizodata.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/brizodata.com\/en\/#organization","name":"Brizo by Datassential","url":"https:\/\/brizodata.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/brizodata.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/brizodata.com\/wp-content\/uploads\/2025\/08\/LOGO_Brizo-by-Datassential_white.png","contentUrl":"https:\/\/brizodata.com\/wp-content\/uploads\/2025\/08\/LOGO_Brizo-by-Datassential_white.png","width":1927,"height":1284,"caption":"Brizo by Datassential"},"image":{"@id":"https:\/\/brizodata.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/brizodata\/"]},{"@type":"Person","@id":"https:\/\/brizodata.com\/en\/#\/schema\/person\/0d4ba4065d31f614892a84ab20b50f4f","name":"Dave Jumaquio"}]}},"_links":{"self":[{"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/posts\/14323","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/comments?post=14323"}],"version-history":[{"count":0,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/posts\/14323\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/media\/8007"}],"wp:attachment":[{"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/media?parent=14323"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/categories?post=14323"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brizodata.com\/en\/wp-json\/wp\/v2\/tags?post=14323"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}