Exciting news: Brizo FoodMetrics has been acquired by Datassential! Learn more.
For any food and beverage franchise looking to expand their operations, understanding the trends and insights in the foodservice market is key. Companies need to have a holistic understanding of the market before they dive into expansion. Details such as data.com/en/platform/’ target=’_blank’>menu offerings, restaurant technologies, current market trends, and trends in the industry are all vital aspects that are essential to franchise growth and development.
To meet the needs of food franchises looking to grow their operations, supplier and customization company Brizo provides a wealth of data and insights into the world of foodservice. Through detailed analytics, menu data, and up-to-date industry trends, franchise owners can benefit from a better understanding of the market before committing to any expansions.
Brizo can help business owners take their franchise to the next level with sales prospecting, marketing, and data enrichment services. Here we’ve explored some of the services and features that Brizo provides so you can make the most of your franchise expansion opportunities.
Sales Prospecting in the Foodservice Market
When it comes to sales prospecting, a food franchise owner wants to ensure that they’ve done their homework and thoroughly understand the market they’re entering. With Brizo’s data and analytics service, you can tap into a wealth of insight about the foodservice industry. The data is tailored towards food franchises looking to expand their operations and can provide up-to-date information on restaurant menus, tech trends, and much more.
Sales prospects can also benefit from Brizo’s in-depth analytics, which includes market analysis, forecasts, and customer segmentation. Armed with this information, a franchisor can make more informed decisions when it comes to growth and expansion. This is especially helpful when exploring overseas locations, as well as local markets you might not be familiar with.
Marketing to the Foodservice Market
Franchises looking to market to the foodservice industry can benefit from Brizo’s marketing service. Brizo’s data-driven insights and analytics can give franchise owners an edge when it comes to targeting customers and closing leads. The data will provide a comprehensive view of what is trending in the food service industry and allow for more effective outreach to potential customers.
Brizo’s marketing analytics can also help give a franchise a better understanding of their target audience. This data can provide insights into customer preferences, behaviours, likes and dislikes, etc., allowing for more targeted campaigns that will boost sales.
Find Kitchens & Expand Operations
Using the insights and data provided by Brizo, franchises can also streamline their production development and strategically expand their brand. This data-driven market intelligence will help facilitate decision-making and give franchise owners a deeper understanding of the industry. With this knowledge, franchise owners can plan out their expansion and find the perfect kitchen locations for their operations.
Data Enrichment
For those franchises that are already established, Brizo offers data enrichment options to enhance your existing systems. This can give you more in-depth insights into your customers, trends, and the overall foodservice market. With this additional data, you can make more informed decisions and ensure that your franchise is making progress and succeeding in the industry.
